During the early days of the pandemic we were lucky enough to have some amazing clients who wanted us to complete a project that had been postponed in early March.
The challenge was quickly adapting to the new guidelines from Texas Film Commission and DGA which would enable us to continue filming during COVID.
During production, we realized we had an opportunity to “kill two birds with one stone” by producing a shoot within a shoot that showed the precautions we were taking to keep the client, cast, and crew safe, as well as documenting our process for working safely in these new conditions.
The hardest part of being a video production agency during this unprecedented time has been adjusting to ‘the new normal’.. Still, after a day of shooting, it’s easy to remember why we do what we do and how much fun it is.
I believe the future of work will be much better since everyone has been forced to step off the treadmill of life for a second and to reassess what they value in life.
The whole project was a huge success. Not only were we able to create some great spots for our client but we created what will be a piece of history on how we evolved rapidly to produce projects safely during this pandemic.
Check out one of the spots and production stills from the project.