Join us in being inspired by the brave and beautiful women who are embracing their hair loss with courage and confidence!
When the Cosmopolitan Hotel of Las Vegas is on the phone, you take the call. Fortunately new CMO just happened to be a long-time client and friend of Stewart’s and already knew he wanted to work with us to produce new lifestyle content for the property. Because of this relationship, we had the opportunity to work directly with the brand - as opposed to an agency - and were given the opportunity to dream up the creative vision for the project. It was an exciting opportunity and we could tell it was going to be fun content to produce, so, of course, we agreed.
This time we created three :15's and three :30's in both English and Spanish over a two-day period.
The result was a happy client, which makes us all feel like we accomplished something great as a team.
Family Dollar Fall Lifestyle Shoot
The brief was short and sweet and it read, “We may have Garth Brooks for forty-five minutes at Frito-Lay's HQ next Thursday at one PM. Hold the time, and we will get back to you with a concept."
Despite warnings that this wouldn’t be a big budget production, we were excited for the project because we’d worked with creative team previously and trusted that whatever they were cooking up would be a fun project.
We went to work, scouting the HQ, diving into their creative process, and helping to shape a working concept for the shoot. The idea we landed on was having Garth Brooks help out the receptionist at Fritos by taking over while she went on break.
We got sign-off from Garth, but still needed a script and didn’t have the time to get one vetted by the creative team. Stewart, always the steady hand of experience, had been in situations like this before and knew what to do. We hired an improv troupe, gave them an outline, briefed them, and prepared to film with three cameras to maximize the footage we could capture.
The Frito-Lay's HQ is large and echoes, and we were scheduled to be filming during lunchtime. That made recording audio a challenge but our team knew what they were up against and managed to get clean audio despite the conditions. Crowd control was also a challenge, because the busy HQ right after lunchtime is a very busy place. We managed to shoot the spot in a blistering forty-five minute production because the talent was extremely professional and did a great job of playing off one another. It went fast and we had a lot of fun in the process.
We shot multiple takes and each had a different bit that worked. We’re very pleased with how the final product turned out. Sadly, the spot got very little airtime as Garth’s new track took “center stage” during that time. Still, if you have any old Fritos bags lying around, see if there is a free Garth Brooks download in it. You may have a collector's item.
Gatorade has a division that is geared towards high school coaches and very couple years, they produce a volume of assets to appeal to this demographic. They reached out to us about capturing stills of real high school athletes to use for marketing to coaches promoting the Gatorade program for their school.
This sounded like a fascinating project but it was going to take work to realize their vision. The challenge: Finding a school that would allow us to work with all the teams in-season, to capture the content we needed.
We quickly learned that school districts either are either designated as a “Pepsi district” or not -and Gatorade is a Pepsi product- immediately eliminating many schools. Filming during the season meant that we’d have plenty to shoot but a difficult time getting any help from an athletic staff that was already spread thin.
Our Gatorade rep helped make introductions, but it was our job to find the school and get them to commit. To make things more complicated, legally, we couldn't pay the school any money. Instead, we could provide lots of Gatorade swag.
.gif)
When your friend hands you the keys to his million dollar home and says don't worry about any damages its being leveled on Monday...
We don't just take pictures, we craft stories. With an artful blend of light, composition, and emotion, we transform ordinary spaces into extraordinary experiences. From the inviting warmth of a crackling fireplace to the mouthwatering presentation of a signature dish, we illuminate the details that captivate guests and fuel their desire.
Our lens goes beyond the surface. We delve into the heart of your hospitality brand, capturing its unique personality and the emotions it evokes. Whether it's the playful energy of a family resort or the serene tranquility of a spa retreat, we translate your vision into visuals that resonate.
From live action to still imagery or a combo of both, let us show you how we can present your concept in the best light.
© 2025 All rights reserved. Our Terms of service and Privacy Policy.